Charleston bridge at golden hour Charleston bridge at golden hour

AUTUMN sale

UP TO 70% OFF
SHOP NOW
SWEATERS & CARDIGANS
DRESSES (BESTSELLERS)
COATS
BOOTS
Eleanor & Reid, mother and daughter, in their boutique

ABOUT US

Hi, we’re Eleanor & Reid, mother and daughter who started this shop together, with a shared love for timeless, beautifully made clothing.

What started as a dream at Eleanor’s kitchen table in Charleston grew into something we’re incredibly proud of. Our goal is to create a place where you can discover clothing that makes you feel confident, comfortable and truly yourself.

Every piece is chosen with care, just as if we were choosing it for each other, and we’re so grateful to have you as part of our journey.

Thank you for supporting our dream and being part of Eleanor & Reid. 🤍

Bestsellers

View all
SALE
Women's Elegant Velvet Blazer
$273.00 $90.95
SALE
Stand Collar Women's Pea Coat
$246.00 $81.95
SALE
Women's Boxy Cropped Wool Coat Jacket
$273.00 $90.95
SALE
Women's Long Faux Fur Winter Coat
$495.00 $164.95
SALE
Stylish Warm Padded Mid-Length Winter Jacket for Women
$171.00 $56.95
View all
47 products
Eleanor & Reid gift box with navy knit sweater

PROVEN QUALITY, TRUSTED BY MANY

Eleanor & Reid isn’t just a brand, it’s a promise. With 150,000 satisfied customers across America, we continue to deliver timeless fashion you can trust.

SHOP THE SALE

Eco-friendly

Free shipping

Easy returns

Secure payment

Loved by our customers

<h2><strong>Loved by our customers</strong></h2>

My order from Eleanor & Reid showed up faster than I expected, and the way it was packed made me smile. You could tell it had been done with care. It's the small things that make the difference, and this shop gets them right.

<h2><strong>Loved by our customers</strong></h2>

This sweater works from the moment you put it on. The fit is comfortable without looking shapeless, and the pattern at the neckline does all the work — throw it on and you're done. It's what I reach for when I want to look good without looking like I tried.

<h2><strong>Loved by our customers</strong></h2>

I absolutely love this cardigan! It’s soft, cozy, and very comfortable to wear. The quality is amazing, and it fits perfectly. It looks great with so many outfits, and I’ve already received compliments on it!

<h2><strong>Loved by our customers</strong></h2>

I honestly didn't expect to find the  sweater on a random Saturday, but here we are. The team took the time to help me put a whole outfit together — no pressure at all, just really good taste and kindness. I walked out feeling like the best version of myself. 

<h2><strong>Loved by our customers</strong></h2>

This is my third order from Eleanor & Reid and I keep coming back for a reason. Everything arrives quickly, and it always looks exactly as beautiful in person as it did online. It has become one of those shops I trust completely, without thinking twice.

<h2><strong>Loved by our customers</strong></h2>

I ordered this expecting to send it back, honestly. Instead it's the piece I reach for every single morning. The fabric is so soft, it layers perfectly over a shirt, and it looks just as good with jeans as it does dressed up.